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TruthTellers Lisbon. Revealing the unnoticed truth

Challenge

TruthTellers challenged us with impressive truthful and local projects used to be unnoticed and a worldwide eye used to showcase global brands. How to bring them together and promote real social and positive impact made in Lisbon? And that is what the TruthTellers is about. The truth really matters, after all.

Solution

The TruthTellers Lisbon is a co-creation between Recreart and our invited partner A Equipa. We created a concept that we could bring together known brands, local projects and a relevant trend agency to be aware of Lisboeta projects performing real positive impact and how they are very much aligned to many innovative brands in their world.

CREATIVE DIRECTION

BRAND DEVELOPING & STRATEGY

EVENT ORGANISER & DESIGNER

COPYWRITING & STORYTELLING

cultural analysis

trends & research on lisboa social projects

 

Film by Phillip Reese & Music by Jinsang

 

The 1st TrendWatching Presentation in Portugal - TruthTellers Lisbon was created as an international event to showcase the projects and give them the opportunity to network and get insights from the most relevant trend agencies in Europe - TrendWatching and TrendsObserver.

Activation

Culture dive  |  Trend analysis & research  |  Insights  |  digital marketing  |  Talk

 
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Presentation

Victoria Foster, from TrendWatching & Nelson Pinheiro, from Trends Observer.

 
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  Photos by Ana Luisa Azêdo

Photos by Ana Luisa Azêdo

 

Press

Dinheiro Vivo

 

Featured Work