ART DIRECTION & DESIGN
BRAND MESSAGING, CONCEPT & CONTENT STRATEGY
It is a personal brand created by Renata and Juliana, that brings together all their talents, values, beliefs and life’s passions. This presentation is both a “nice to meet you! We are...” and an invitation to anyone who shares that same ideas and lifestyle.
Butterfly Project comes out beautifully like life itself and as design art should be. It is involving like a copywriting is supposed to hug you when you listen to it. Genuine, high spirit, embracing and true like only a great creative concept can be when you smile at it.