BRAND STORYTELLING & NARRATIVE
social media calendar
design week campaign
e-mail marketing campaign
MEDIA PLANNING & BUYING
The “Grandma Came to Work” project is all about empowering Portuguese senior citizens, keeping them active in society through hands-on knowledge, creativity, sharing and innovation. We’re talking about bold and ingenious grandmas that are artists, speakers, hostesses, teachers and leaders, who bring a dash of creative whimsy and strong social impact to any company, idea or event. The power of these intergenerational partnerships is a great reminder that age is just a number.
It was so easy (and so much fun!) to get on board with this vision and we’re delighted that our contribution in terms of strategic business, social and digital communication plans has helped them do more, be more and be seen more.
Thanks to their contagious energy and timeless attitude, working with this amazing team has been truly inspirational and we can’t wait to see what these super grannies do next!